Saturday, 2 April 2011

TOP 10 BRANDS BY LIKES ON FACEBOOK

ADAGE recently published this chart using data from Facebook.

What's becoming increasingly clear is that just chasing Likes for Likes sake is just a waste of time. Brands should be looking to turn Likes into Advocates. To do this you'll need to master Social CRM.

You'll need to know:

1. A bit about Facebook and Twitter; and
2. A bit more about CRM strategy
3. A lot about data analytics

This will not be easy for everyone.

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